{"id":25022,"date":"2025-07-01T14:52:25","date_gmt":"2025-07-01T12:52:25","guid":{"rendered":"https:\/\/www.palibex.com\/?p=25022"},"modified":"2026-02-11T14:07:16","modified_gmt":"2026-02-11T13:07:16","slug":"truck-art-project-photoespana-luciana-demichelis-jesus-madrinan","status":"publish","type":"post","link":"https:\/\/www.palibex.com\/en\/news\/truck-art-project-photoespana-luciana-demichelis-jesus-madrinan\/","title":{"rendered":"Two Trucks Intervened by Photographers Jes\u00fas Madri\u00f1\u00e1n and Luciana Demichelis"},"content":{"rendered":"

Palibex is once again collaborating with the PHotoESPA\u00d1A festival through the Truck Art Project<\/a>, its mobile art collection. This year, the works of Luciana Demichelis and Jes\u00fas Madri\u00f1\u00e1n will be displayed on two trucks operating in Madrid and Barcelona, continuing this unique initiative that transforms freight vehicles into mobile canvases for art and photography.<\/p>\n

\"\"<\/p>\n

Palibex hosted a presentation event for these two new gallery-trucks, attended by both artists, PHotoESPA\u00d1A director Mar\u00eda Santoyo, and Palibex CEO Jaime Colsa<\/a>. Colsa highlighted the continuity of this nearly decade-old project and its wide reach, made possible through collaboration with franchisees in the express freight network, allowing these artworks to travel across almost every region of the country.<\/p>\n

\"\"<\/p>\n

The visual proposals by Argentine artist Luciana Demichelis and Galician analog portrait photographer Jes\u00fas Madri\u00f1\u00e1n explore the emotional and social shifts affecting today\u2019s youth. Their works present a generational portrait shaped by post-pandemic realities, economic crises, and widespread uncertainty.<\/p>\n

\"truck<\/p>\n

As PHotoESPA\u00d1A<\/a> director Mar\u00eda Santoyo explained, this theme aligns with the 2025 edition of the festival \u2014 titled \u201cAfter Everything\u201d \u2014 which focuses on photography as a critical and transformative tool to confront major global challenges, from historical memory and climate justice to gender identity and technological impact.<\/p>\n

\"\"<\/p>\n

Within this framework, Truck Art Project renews its commitment to take art beyond conventional spaces, surprising audiences in unexpected places like the open road.<\/p>\n

\"truck<\/p>\n

With these new truck interventions, Truck Art Project has now reached nearly forty vehicles \u2014 six of them added in this latest collaboration with PHotoESPA\u00d1A<\/a>. Last year\u2019s featured artists included Bubi Canal, Manuela Lorente, Ana Palacios, and Tanit Plana, whose works now travel aboard Palibex trucks through Cantabria, Madrid, Valladolid, and Zaragoza.<\/p>\n","protected":false},"excerpt":{"rendered":"

Truck Art Project grows with two new works portraying contemporary youth as part of PHotoESPA\u00d1A<\/p>\n","protected":false},"author":1,"featured_media":25045,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12691],"tags":[],"class_list":["post-25022","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nPHotoESPANA: Luciana Demichelis Joins Truck Art Project<\/title>\n<meta name=\"description\" content=\"Luciana Demichelis presents her work for PHotoESPA\u00d1A on a Palibex truck, as part of the Truck Art Project bringing art to the road\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.palibex.com\/en\/news\/truck-art-project-photoespana-luciana-demichelis-jesus-madrinan\/\" \/>\n<meta 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